:市场分析报告范文(英文版)

  市场调查报告英文范文

  Investigation Report of Traffic Restriction on the Vehicle Market

  INTRODUCTION

  As the living standard has been raised in recent years，more and more people show strong desire for cars and their dreams come true in the increasingly heated trend. As a result, more and more cars have nudged into the crowed streets and dragged us further away from the clean air and blue sky. Last year, from July 20 to September 20, the Municipal Government of Beijing first launched the regulation of traffic restriction, and as it took effect remarkably, this regulation is approved to continue for another period this year. What will this regulation impact the vehicle market here in Beijing? METHODOLOGY

  From August 10 last year till April 10 this year, we have been doing a sample investigation on the vehicle market, by face-to-face talk, through telephone interview and survey on-line, with people in hotels, shopping malls, living communities as well as office buildings to see what the impact is.

  FINDINGS

  ?The impact on younger car buyers: the survey result shows that more than 57% young car buyers give up the idea of buying cars for the time being. They argue that the traffic control means that they can’t drive their cars to work everyday, which will cause a lot of inconvenience to their daily life since most of them have to buy houses quite far from the city center for the low price there so as to be able to afford the car.